Meet the Snowfly Executive Team

Snowfly Performance Incentives is a Veteran Owned Small Business.
Our two Principal Owners, Darrin Briggs & Elijah Cox, are both Veterans of the U.S. Armed Forces.

Snowfly Darrin Briggs

Darrin Briggs

Board Member | Co-Owner

Darrin graduated from the U.S. Naval Academy at Annapolis and served as an officer in the U.S. Navy. After his time in the Navy, Darrin enjoyed a successful 11-year corporate career in the food production industry. Darrin joined the Snowfly team in early 2016, subsequently became one of the new principal owners of the company and assumed the role of President & CEO. Darrin currently lives in Utah with his wife & four children and enjoys sports, being outdoors, reading and traveling.
Elijah Cox

Elijah Cox

Chief Executive Officer | Co-Owner

A decorated U.S. Army National Guard combat veteran of Operation Iraqi Freedom and graduate of the University of Wyoming with degrees in Accounting and Computer Science, Elijah joined the software development team at Snowfly in 2010. As one of the new principal owners of Snowfly, Elijah has assumed full responsibility for all technical development aspects of the company. Eli lives in Utah with his wife & three children and enjoys the outdoors and competing in local volleyball tournaments.
Snowfly Incentives Ryan Dietrich Customer Success

Ryan Dietrich

Director of Client Services

Ryan has been with Snowfly since 2013 and is a valued member of the executive team. He graduated from Texas A&M University with a BBA in Finance and as an avid Aggies fan. Ryan’s role as Director of Client Services is to ensure our clients have the best possible experience in working with Snowfly by focusing on client business development, client employee retention, in-depth data analytics and developing creative solutions to our clients’ unique problems. Ryan lives in, “Colorful Colorado”, as they like to say. When at play, you’ll probably find him backpacking, hiking, skiing, playing golf or surfing behind a boat.